Your Criticism and Negativity Isn’t Helping Your Brand

The algorithm loves rage — but genuine followers want hope.

Photo by Priscilla Du Preez on Unsplash

Okay, here’s a confession from me — I LOVE Twitter.

I know, I know… these days, the bird platform can be a bit of a dumpster fire (to put it lightly).

But as a business owner and digital creator, I depend on the connections I make on social media to grow my…