Finding Purpose-Driven Work as a Freelance Writer

Brad Bartlett
4 min readAug 5, 2024

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What if you could find joy beyond the paycheck?

Photo by Jakob Owens on Unsplash

Let’s be honest: freelance writing can sometimes feel like a relentless hustle.

Deadlines, client demands, and the ever-present need to stay relevant can be overwhelming.

But what if we flipped the script and saw our work not just as a means to an end but as a purpose recognized by ourselves as mighty?

Yeah. That’s where the real magic happens.

The Power of Purpose

I’m not here to give you a lecture on finding your life’s meaning (we’ve all had enough of those).

Instead, I want to share how embracing a purpose-driven approach to freelance writing can transform the way you view your work — and your life.

Photo by Resume Genius on Unsplash

For me, purpose isn’t some ethereal concept floating in the clouds.

It’s grounded in the everyday grind of writing. It’s the thrill of crafting a story that resonates, the satisfaction of delivering content that makes a difference, and the joy of knowing that what I do has value beyond just paying the bills.

Beyond the Daily Grind

We’ve all had those days where writing feels like pulling teeth.

You stare at the blank screen, the cursor mocking you with its incessant blinking.

But here’s the thing: when you recognize your writing as part of a larger purpose, those tough days become a bit more bearable.

Think about it.

Every piece you write, whether it’s a blog post, an article, or website copy, has the potential to impact someone.

Maybe it’s a small business owner who’s struggling to get their message out. Maybe it’s a reader who finds solace in your words.

When you see your work as contributing to something bigger, it’s easier to push through the slumps.

Photo by Marko Horvat on Unsplash

A Force of Nature

One of my favorite parts of George Bernard Shaw’s quote is the idea of being a “force of nature” rather than a “feverish, selfish little clod of ailments and grievances.”

It’s a no-nonsense call to stop whining and start making a difference.

As freelance writers, we have the unique opportunity to be that force of nature.

We can shape narratives, influence opinions, and spark change. But it requires a shift in mindset — from seeing writing as a task to viewing it as a mission.

Embracing the Grind

Don’t get me wrong; I’m not saying every moment will be filled with profound purpose.

There will be times when writing feels like a chore, and that’s okay.

The key is to remind yourself why you’re doing it.

What’s the bigger picture?

How does this piece fit into your overall mission?

For me, it’s about making an impact. Whether I’m writing for a client in the healthcare industry, crafting content for a non-profit, or working on my own projects, I strive to create something meaningful.

Sure, it’s not always glamorous, but it’s rewarding.

Photo by Cathryn Lavery on Unsplash

Finding Joy in the Journey

Here’s a little secret: purpose-driven work isn’t just about the end result.

It’s about finding joy in the journey. Yes, even in the tedious editing, the late-night writing sessions, and the occasional (okay, frequent) bouts of writer’s block.

When you approach your work with a sense of purpose, you start to appreciate the process.

You find satisfaction in the small victories, like nailing that perfect headline or getting positive feedback from a client.

You learn to see each piece as a stepping stone toward your larger goal.

Photo by Julia Caesar on Unsplash

Leaving a Legacy

Let’s talk legacy for a second. I know, it sounds grandiose, but stick with me.

Every word you write, every story you tell, contributes to your legacy as a writer. It’s the torch you pass on to future generations.

Whether your words live on in blog archives, printed pages, or the digital ether, they have the power to inspire, educate, and entertain long after you’ve written them. That’s a pretty mighty purpose if you ask me.

When you embrace it as a purpose-driven endeavor, you unlock a new level of fulfillment and motivation.

You become a force of nature, driven by a mission to make a difference through your words.

So, the next time you’re staring at that mocking cursor, remember this: you’re not just writing for a paycheck. You’re writing with purpose.

And that, my fellow writers, is the true joy in life.

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Brad Bartlett
Brad Bartlett

Written by Brad Bartlett

Professional Freelance Copywriter. (www.bradleebartlett.co) Musings on #freelancing, #productivity, #self-development, and more!

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